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Entries from 1 August 2009

ALICE: A MILESTONE IN COMMERCIALIZATION HISTORY

1 August 2009 · 4 Comments

www.alice.com
ABSTRACT
Alice.com has been launched on the 23rd of June 2009 in the United States. At a first glance, its corporate structure does not seem very different from other online supermarkets, except that it does not sell fresh groceries and delivers the online purchases for free. But when analysing its business model further, it appears instantly [...]

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Tags: Alice · EER · FIR · MDD · alice.com · cadenas · chains · distributor brands · empresa en retailing · fabricante · firm in retailing · manufacturer · marca del distribuidor · marca propia · proveedor · retail · retail innovation · retailing · supplier