“Retail Innovation and Branding”
8th Global Brand Conference
Oporto, 5/04/2013
“Transforming Organisations through Service Innovation & Productivity”
Business and Service Excellence Sharing. Spring Singapore
Singapore, 26/03/2013
“The New Marketing on the CEO’s agenda”
8th Marketing Strategy Forum. Daemon Quest
Madrid, 26/02/2013
Neuromarketing to set business models. Imagination sells
Esade Alumni
Zaragoza, 19/02/2013
Tarragona, 15/01/2013
Valencia, 09/01/2013
Innovation in retail to face new cosumer habits
Innovation week
Igualada (Barcelona), 26/11/2012
“How to make lemonade from a lemon”
Sport Cultura Barcelona, seminar on sponsorship
Barcelona, 20/11/2012
“Pills of retail innovation”
Foro Retail
Madrid, 17/10/2012
“Salt and pepper in the store”
Hispack
Barcelona, 18/05/2012
Boost innovation through customer inspiration
Universit盲t St. Gallen. 5th St. Gallen Trade Day
Berlin, 13/03/2012
“Meltdown of Core Retail Paradigms”
Grup Idea Pika Pika
Barcelona, 23/02/2012
Analyzing the future challenges of the sector
Immersion day for foodservice cluster strategies
Bages (Barcelona), 22/02/2012
Analyzing the future challenges of the industry
AECOC XII Congress of Processed Meat Products
Lleida, 21/02/2012
Retail Innovation and shopping experience
Retail Leadership Summit 2012
Mumbai (India), 18/01/2012
Beyond the crisis
Challenges and trends in marketing.聽Forum Marketing.
Barcelona, 24/11/2011
Point of Sale
Comafe
Madrid, 6/10/2011
Who’s the boss here? (How to be preferred)
Closing conference of “Autoemprego: a vital and professional change”
Allariz (Ourense), 30/09/2011
World Retail Congress Debate: How to put innovation at heart of the “new retailing”
WRC 2011
Berlin, 25/09/2011
Beyond the standard recipes
AECOC Sessions about Retail Innovation
Madrid, 05/07/2011
The Challenges of Business and Management Research for the next 20 years
Aportaciones.聽Esade
Sant Cugat, 30/06/2011
How to be preferred by customers
Coviran First Congress
Madrid, 21/06/2011
“No sap, no life: strategies to increase the gross margin in the fruit and vegetables retail”
XIII AECOC Congress of fruits and vegetables
Valencia, 15/06/2011
Innovation in retail: new ways to sell to the public
Madrid, 05/06/2011
Philosophy鈥揵ased shopping experience
ESOMAR BEST OF – ESPA脩A 2011
Madrid, 23/05/2011
“Dime que s铆”. C贸mo ser la opci贸n preferida en retail
Reus, 12/05/2011
Managing the context, to lead high-performing organisations
Final Four Barcelona 2011, ESADE y Euroleague Basketball
Barcelona, 07/05/2011
Next practices en m谩rketing
XXII Jornadas Universidad-Empresa UdL
Lleida, 03/05/2011
Social networks and their impact on the retail business
Retail 2.0. On +Off= Shopping experience.聽Commercial Distribution Sessions
Distribuci贸n Actualidad.
Madrid, 07/04/2011
Innovative Marketing
New Trends in Marketing.聽Funde association of women entrepreneurs and professionals directives.
Lleida, 30/03/2011
Is my brand and my products out of the game?
SME National Congress
Barcelona, 17/03/2011
Retail innovation. Philosophy-based shopping experience
Esomar Conference Insights 2011
Brussels, 01/03/2011
Next Practices in Marketing
I Annual Conference.聽ESADE Alumni Canary Islands Club
Tenerife (Spain) 17/06/2010
La matrioska de la marca. Pautas para desarrollar marca usando la tienda
X Spanish Congress of Point of Sale Display.聽Graphispack
Madrid (Spain) 10/06/2010
Jornada de creaci贸n e innovaci贸n comercial
Gasteiz On and Caja Vital Kutxa
Vitoria (Spain) 9/06/2010
Patrocinio, formas de financiar una causa (cultural, social y deportiva)
Moderator.聽Sport Cultura Barcelona Seminar
Barcelona (Spain) 27/05/2010
The ideal strategic partner
Moderator.聽ESOMAR Webinars: The 21st Century skills for researchers webinar series
Amsterdam (Netherlands) 27/05/2010
Hacer de un lim贸n, una limonada
Associaci贸 de Comerciants de l’Eixample
Barcelona (Spain) 29/04/2010
Taller d鈥檌nnovaci贸 en retail
Tallers Comer莽.聽Consorci de Comer莽, Artesania i Moda de Catalunya
Barcelona (Spain) 14/04/2010 – 19/04/2010
How channel innovation accelerates brand development
6th International Conference of the Academy of Marketing鈥檚 Brand, Identity and Corporate Reputation SIG. ESADE.
Barcelona (Spain) 9/04/2010 – 11/04/2010
La marca en retail, una revoluci贸n en la estrategia de comercializaci贸n
Update Programme.聽ESADE Alumni
Barcelona (Spain) 19/01/2010
La marca en retail, una revoluci贸n en la estrategia de comercializaci贸n
Update Programme.聽ESADE Alumni
Valencia (Spain) 15/12/2009
El marketing que viene:聽las nuevas tendencias del marketing en el mundo
“Jeturbe Emprende 2009-2010″ training scheme.聽Jeturbe Young Entrepreneurs of Benidorm
Alfaz del Pi (Spain) 10/12/2009
Innovar en comercio es rentable, incluso en tiempos de crisis
Provincial Small Business Awards ceremony.聽Pontevedra Regional Council
Pontevedra (Spain) 12/11/2009
Innovaci贸n en el punto de venta
International COSMU 2009 Furniture and Habitat Sector Conference
Valencia (Spain) 5/11/2009
Innovaci贸n en comercio: factible, viable y ahora imprescindible
2nd Pamplona Ensanche Night
Pamplona (Spain) 27/10/2009
Next Practices in Marketing
Continuity programme of the ESADE Alumni Benelux Chapter
Amsterdam (Nederland) 21/10/2009
Un sketch de la innovaci贸n en comercio a escala mundial
Presentation of the ICOB project Trade Indicators of Barcelona
ESADE and the Barcelona Trade Foundation.
Barcelona (Spain) 14/10/2009
La marca en retail, una revoluci贸n en la estrategia de comercializaci贸n
ESADE Alumni Update Programme 2009-2010
Madrid (Spain) 14/10/2009
Taller d’innovaci贸 en el retail
Tallers Comer莽.聽Observatori del Comer莽 i dels Serveis; Comer莽 de Catalunya
Barcelona (Spain) 17/06/2009 – 22/07/2009
Noves rutes del comer莽 tant en la crisi, com despr茅s
Cambra de Comer莽 de Barcelona
Barcelona (Spain) 07/07/2009
La marca en retail: una visi贸n estrat茅gica para defender el valor de la marca
‘Go-to-Market Strategy’ Forum.聽ESADE; Daemon Quest
Madrid (Spain) 01/07/2009
S铆, realmente podemos dar respuesta a la crisis. El uso de la sensorialidad, filosof铆a, estad铆stica y neurociencia en el comercio
Confederaci贸n Espa帽ola de Comercio
Madrid (Spain) 19/06/2009
Taller d’innovaci贸 per al comer莽
Tallers de Millora de Competitivitat de les Pimes Detallistes.聽Observatori del Comer莽 i dels Serveis; Comer莽 de Catalunya
Barcelona (Spain) 17/06/2009
‘Next practices’ en m脿rqueting
Update session.聽ESADE ALUMNI
Oviedo (Spain) 04/06/2009
‘Next practices’ en m脿rqueting
Update session.聽ESADE ALUMNI
Escaldes – Engordany (Andorra) 28/05/2009
Gesti贸n del comercio en los nuevos tiempos
VI Tertulias en la Trastienda. Bilbao Dendak
Bilbao (Spain) 20/05/2009
Rutas eficaces de innovaci贸n en el retailing de hoy
Jornadas T茅cnicas de Sports Unlimited Valencia
Club de Negocios Sports Unlimited Valencia.
Valencia (Spain) 19/05/2009
De un lim贸n, hacer una limonada. Estad铆stica y neurociencia, bases para afrontar la crisis
脕gora: 2nd Urban Commerce Forum.聽FYCMA.
M谩laga (Spain) 6/05/2009
‘Next practices’ en m脿rketing
ESADE update session.聽ESADE Alumni
Barcelona (Spain) 21/04/2009
Innovation routes in marketing
The European House – Ambrosetti.
Torino (Italy) 6/04/2009
‘Next practices’ en m脿rketing
ESADE update session.聽ESADE Alumni
Lleida (Spain) 26/03/2009
Experiencia de compra con partitura
24th trade distribution conference organized by Distribuci贸n Actualidad
Distribuci贸n Actualidad, the spanish magazine of retail.
Madrid (Spain) 25/03/2009
Innovaci贸n inspirada en lo humano
Modacalzado 2009: New shoe moulds for new stops.聽IFEMA
Madrid (Spain) 17/03/2009
New Practices in Marketing and Sales
ESADE update session.聽ESADE Alumni French Chapter
Paris (France) 16/03/2009
New frontiers in marketing
Marketing Workshops.聽The European House – Ambrosetti
Milan (Italy) 3/02/2009
World trends in store design: an interpretation of Euroshop 2008
ESADE’s refresher program.聽ESADE Alumni Italy Chapter
Milan (Italy) 1/12/2008
Tiendas del futuro: Escribir la propia partitura
10th Basque Trade Week. Basque Chambers of Commerce
Vitoria (Spain) 13/11/2008
Interpretando Euroshop 2008
ESADE’s update session.聽ESADE Business School
Madrid (Spain) 16/06/2008
Innovaci贸n y Tendencias en Deporte y Cultura
Co-organizer and moderator.聽SportCultura Barcelona and ESADE Alumni Sports Management Club
Barcelona (Spain) 12/06/2008
Las tiendas del futuro
Foro La Regi贸n
Ourense (Spain) 3/06/2008
Tendencias en el dise帽o de tiendas. Interpretando Euroshop 2008
ESADE’s update session
Barcelona (Spain) 21/04/2008
Tendencias internacionales en innovaci贸n en retailing y su impacto en las empresas
12th National Hotel & Catering Congress in Asturias.聽FEHR (Hotel & Catering Spanish Association)
Oviedo (Spain) 8/04/2008
Millorant el ventall no es crea l’aire condicionat. M猫todes per innovar en retailing
1st Andorra Retail Symposium.聽The Chamber of Commerce, Industry and Services
Andorra la Vella (Andorra) 22/01/2008
Innovar en retail
Business conference. Chamber of Commerce
Vigo (Spain) 14/12/2007
Innovaci贸n que vende
Technical conference about innovation in the retail trade sector
Chamber of Commerce of the Valencia Community.
Castell贸n (Spain) 12/12/2007
Estrategias de innovaci贸n en retailing
5th Annual meeting of the network of open commercial centers in Andalusia
CECA (Confederation of enterprises in commerce of Andalusia).
Punta Umbr铆a (Spain) 3/12/2007
M茅todos para innovar en retailing
2nd Convention of the merchant associations and guilds of Catalonia
CCEC (Catalan confederation of entrepreneurs in commerce).
Peralada (Spain) 9/11/2007
Innovaci贸n en retailing, tambi茅n para la Pyme
9th Week of Basque Commerce. Basque Chambers of Commerce
Bilbao (Spain) 24/10/2007
El punto de venta como 煤nico escaparate. C贸mo inventar una tienda innovadora
9th Week of Basque Commerce. Basque Chambers of Commerce
San Sebasti谩n (Spain) 23/10/2007
Retail innovation learnings from a new retail formula
12th Retail and in-store marketing seminar.聽Retail Insights
Mechelen (Belgium) 18/10/2007
Patatas calientes del futuro de las empresas en retailing
3rd Global Retail Forum under the umbrella of ExpoRetail.聽Grupo Planner
Barcelona (Spain) 17/09/2007
Leyendo el partido de las empresas que est谩n en retailing
Tendencias internacionales y su impacto en las cadenas (International trends and their impact on chains).AEGP (Spanish Association of Knitwear). Barcelona (Spain) 5/06/2007
El punto de venta como 煤nico escenario
22nd Conference of commercial distribution.聽Distribuci贸n Actualidad
Madrid (Spain) 14/03/2007
Innovaci贸n en retailing desde el caso de una nueva f贸rmula comercial
World research conference – Retail 2007.聽Esomar
Valencia (Spain) 21/02/2007
El punto de venta. M谩s que una m谩quina de vender . Conferences on Home Textiles
Fira de Valencia
Valencia (Spain) 31/01/2007
Comer莽 tradicional versus comer莽 franquiciat.Technical conference
Fundaci贸 UdL – FECOM
Lleida (Spain) 27/04/2006
Coo-petici贸n
An address during the session “Grow winning markets”.聽Fundesem
Alicante (Spain) 18/04/2006
Looking for excellence in retailing
Marketing Community Conference.聽SDA Bocconi
Milan (Italy) 15/03/2006
Retail, el templo de las marcas
Rethink the basis of communication – International workshop based on the latest trends in communication.聽Business association of Advertising. Barcelona (Spain) 2/03/2006
Rompiendo moldes en retail: m谩s all谩 de los t贸picos
Address organized by ESADE as part of the program of Professional Encounters.聽ExpoRetail 2006
Madrid (Spain) 17/02/2006
Fent marca en retail
Workshop: To innovate in commerce. Trends and strategies. Seeking to create new business concepts.聽Chamber of Commerce of Barcelona. Barcelona (Spain) 1/02/2006
Soluciones en concierto. Una forma de “coopetir”. Congresses AECOC 2005
AECOC (Spanish Association of Commercial Codification)
Las Palmas de Gran Canaria (Spain) 26/10/2005
Caso Dove: Marca
World Marketing and Sales Forum.聽HSM
Madrid (Spain) 18-19/10/2005
Com es pot fer que un comer莽 esdevingui marca?
3rd Professional business conference: The key to success, opportunities, and leadership / brand.聽Cecot.
Terrassa (Spain) 26/09/2005
Creating orchestrated solutions
Workshop “Strategic planning practices, models and trends”.聽IBC
Sao Paulo (Brazil) 16/08/2005
Creaci贸n de soluciones en orquesta
Workshop “Passion for Marketing”.聽The Market Team of ESADE
Barcelona (Spain) 21/07/2005
La gesti贸n del crecimiento de las cadenas de retail
Conference and debate.聽Comertia
Barcelona (Spain) 30/06/2005
La pastisseria pot tenir marca
Conference discussion. Board of the Group of women confectioners of the Provincial professional union of confectioners
Tarragona (Spain) 13/06/2005
El marketing en el sector inmobiliario. Una asignatura pendiente
Lecture.聽GRUP XXI
San Cugat del Vall猫s (Spain) 9/06/2005
La pastisseria i la seva marca. C贸m aconseguir personalitat pr貌pia en el mercat
Conference at the National Congress of Confectioners 2005.聽Professional union of confectioners of Barcelona
Barcelona (Spain) 11/04/2005
Sharing insights about retail branding
The Zyman Institute of Brand Sciencie (Goizueta Business School-Universidad de Emory)
Atlanta (USA) 31/03/2005
Creando marca e innovando en retail
Business University
Las Palmas de Gran Canaria (Spain) 17/03/2005
Leyendo el partido del retail de farma. El caso Proxfarma
Co-authors: Closa, Maribel (Boehringer Ingelheim), Subir谩, Bernat (Novartis)Infarma (Congress of European pharmacies)
Barcelona (Spain) 3/03/2005
Reinventando la estrategia de canales de distribuci贸n
Conference in the cycle “Marketing in the 21st century”.Confederation of entrepreneurs of Ourense (CEO)
Ourense (Spain) 4/03/2005
Liderazgo de marcas
Event within the conference “Renowned brands, a strategic asset for the internationalization of Spanish enterprises”.聽Foundation Ram贸n Areces
Madrid (Spain) 2/12/2004
Marketing y Comercial en la restauraci贸n. Algunas reflexiones para innovar
Conference at the Food Services Forum.聽Trade fair of Barcelona (Hostelco), Greco, and Daemon Quest
Barcelona (Spain) 25/10/2004
El marketing en el sector inmobiliario 驴Una asignatura pendiente?
8th International Symposium.聽Barcelona Meeting Point, International real-estate fair
Barcelona (Spain) 30/09/2004
M谩s actores y menos espectadores
Imaginarium World Convention 2004
Zaragoza (Spain) 20/09/2004
Retail branding through Retail Innovation
8th International Conference of Retailing & Commercial Distribution. Teaching and Research Issues.聽EAERCD (The European Association for Education and Research in Consumer Distribution) – LCC (London College of Communication), University of the Arts
London (UK) 1/07/2004
Construyendo marca en el comercio
Conferences on Retail management.聽Chamber of Commerce
Terrassa (Spain) 24/05/2004
The Impact of Commercialisation on the Identity of Sport
Moderator of Round table in the cycle of conferences Sport & Business
ESADE
Barcelona (Spain) 14/05/2004
La marca en el retail
5th Professional Meeting on Retail Management and Marketing in the Canary Islands.聽Foundation Mapfre Guanarteme of the Canary Islands
Santa Cruz de Tenerife (Spain) 13/05/2004
Usando Internet para hacer marketing. Reflexiones iniciales sobre e-marketing
Business brunch.聽ESADE-ANETCOM
Valencia (Spain) 11/03/2004
Factores clave para la innovaci贸n en distribuci贸n comercial
BIMM 2004 (Barcelona International Marketing Meeting)
Barcelona (Spain) 18/03/2004
Convirtiendo el retail en una experiencia de compra 隆Qu茅 caro va el kilo de mol茅culas!
1st Forum on Strategic Marketing.聽Daemon Quest
Madrid-Barcelona (Spain) 12-19/02/2004
Metodolog铆a para crear innovaci贸n en el comercio. Professional meetings
ExpoRetail. Trade fair of commercial spaces, services and equipment
Madrid (Spain) 23/01/2004
Hay vida m谩s all谩 del NIF. Reflexiones de negocio, hechas por alguien no experto en sistemas de informaci贸n
RossWorld 2003 Spain.聽Ross Systems
Barcelona (Spain) 25/11/2003
El marketing del siglo XXI
Marketing discussion group.聽AEDEMO
Barcelona (Spain) 19/11/2003
La gesti贸n inteligente de la informaci贸n. M谩s all谩 de las cifras, el palpitar de los clientes
2nd Conference on Customer Intelligence.聽Esade & Daemon Quest
Madrid and Barcelona (Spain) 1-15/10/2003
Retail innovation learnings from the segmented shop formula of Sunka
Retailing/Category Management conference.聽Co-author: Xavier Roure.聽Esomar
Dublin (Ireland) 27-28/10/ 2003
City Marketing Insights. Enfoque estrat茅gico para la promoci贸n de las ciudades
Conference “Promotion and Commercialization of Tourist Destinations”
Commission of Tourism of the FEMP and of the Spanish Convention Bureau
Alicante (Spain) 31/10/2003
El retail marketing y la sensorialidad. Ingredientes de las f贸rmulas comerciales innovadoras
New scenarios in commerce: the customer conquest. 4th Meeting on Art and Culture.聽Universidad del Pa铆s Vasco
Bilbao (Spain) 16/07/2003
La reestructuraci贸n del modelo de negocio del B2B y del B2C
Conference within the 3rd Edition of the J.D Edwards users meeting of Spain and Portugal.聽Aujep – J.D Edwards
Madrid (Spain) 18/06/2003
Retos y cambios en la direcci贸n de marketing del futuro
AAAE (Association of ESADE Alumni)
Barcelona (Spain) 27/03/2003
Nous aven莽os de la gesti贸 de la intel路lig猫ncia de la informaci贸 en m脿rqueting
Moderator of the Customer Intelligence Conference: Beyond the figures, the flutter of the clients.聽AAAE (Association of ESADE Alumni)
Barcelona (Spain) 27/03/2003
Usuarios: necesidades y respuestas. La calidad de los servicios de informaci贸n
8th Spanish Conferences on Documentation.聽Coord. COBCD (Official Association of Librarians and Documentalists of Catalonia)聽Fesabid (Spanish Association of archivistics, bibliotechnology, doc. and museistic)
Barcelona (Spain) 6-8/02/2003
隆Eh! 驴Qui茅n ha cambiado el gui贸n? Los retos de marketing de las Ferias, al inicio del siglo XXI
9th Congress of Fairs.聽FEFIC (Catalonian Fairs Federation)
Cornell脿 (Spain) 01/2003
Grandes claves en los negocios entre empresas, desde un enfoque de estrategia de management
Conference E-Business of Spain. Marcus Evans
M谩laga (Spain) 11-13/11/2002
Estrategia de precios
Marcus Evans
Barcelona (Spain) 14-15/11/2002
Las tecnologias de informaci贸n- el aumento y la competencia de las Pymes
13th Congress on enterprises and social values
Barcelona (Spain) 10/2002
Present i futur de l’hoquei patins
Round table discussion.聽Fundaci贸 Cultural Cal Bl茅
Igualada (Spain) 10/10/2002
Weighting up the presence in Internet to get better results
Session moderator.聽AAAE (Association of ESADE Alumni)
Barcelona (Spain) 10/2002
Encajando el e-commerce dentro de la distribuci贸n comercial. 驴Qu茅 hay de nuevo? 驴Qu茅 hay de permanente?
Conference on new technologies and electronic commerce. Council of the Chambers of the Community of Valencia
Valencia (Spain) 18/09/2002
Construyendo calidad. La metodolog铆a para abordar un plan de mejora de la calidad
1st Conference on quality and business excellence. CEO (Business Confederation of Ourense), 25th anniversary
Ourense (Spain) 19/06/2002
Retos empresariales que se plantean hoy a los Directores de Sistemas de Informaci贸n. Quien no se mueva, no sale en la foto
Finaki sessions on computing and communications.聽Finaki Spain
Zahara de los Atunes – Tarifa (Spain) 6/06/2002
Food retailing in the World. Development of National and Local Chains
Retailing Symposium.聽Food Retailing in Turkey 2010
Istanbul (Turkey) 30/05/2002
Els nous reptes de la direcci贸 comercial i del m脿rqueting
Forum 2001
Lleida (Spain) 18/04/2002
Pres猫ncia a Internet: quin tipus de pres猫ncia a la xarxa 茅s la millor per a la meva empresa?
Conference e-business Internet.聽Chamber of Commerce
Barcelona (Spain) 26/03/2002 – 26/02/2002
Nuevos valores para una nueva econom铆a
Opening session of the 5th AECOC Convention on Hardware and DIYAECOC
Valencia (Spain) 6/02/2002
Zumeando Internet en el 2002
Conference 驴Qu茅 pasar谩 en Internet en el 2002? (What will happen in Internet in 2002?). Infonomia
Barcelona (Spain) 4/12/2001
El E-business en Espa帽a. D贸nde estamos y qu茅 planteamientos empresariales se pueden hacer
Spanish E-Business conference.聽Marcus Evans
Torrequebrada (Spain) 26-28/11/2001
Oportunidades que ofrece Internet a las Centrales de Compras y Servicios
Paper presented at the National Congress of Sales and Service Centrals about Strategies of Sales and Sales + Services in the new millennium.聽ANCECO
Terrassa (Spain) 10/2000
Alternativas del peque帽o comercio – frente al gran comercio
Federation of Commerce
Ourense (Spain) 09/2000
Retos de los Gerentes de Centros Urbanos
Training programme for urban Centre Managers.聽Generalitat Valenciana, ITEM
Elche (Spain) 25/11/1999
Los retos de la distribuci贸n comercial textil en el futuro. Desde la calma chicha hasta la turbulencia
Technical conferences about Fashion and Distribution.聽Asegema
Matar贸 (Spain) 11/11/1999
Tendencias del m谩rketing deportivo
Presentation at the Sports Conference.聽IEI in collaboration with INEFC
Lleida (Spain) 2/12/1998
Las tendencias del comercio, con especial aplicaci贸n al sector de materiales de construcci贸n
Conference on the building materials retail sector.聽Uralita, ESADE and Caja de Madrid
Barcelona (Spain) 27/10/1998
Recomendaciones para la mejor comercializaci贸n de la fruta fresca
Conferences on fruits.聽Comit猫 Econ貌mic de la Fuita Dol莽a
La Seu d’Urgell (Spain) 11/1997
Aspectos clave en la distribuci贸n de fruta fresca
Conferences on Commercial distribution trends applied to fruits.聽College of Economists and University of Lleida
Lleida (Spain) 19/11/1997
Participation in the session: Local competition and strategies
4th EAERCD European Conference.聽EAERCD (European Association for Education and Research in Commercial Distribution)
Par铆s (France) 4-5/07/1996
Marketing strategies and design requirements for the points of sales
Lecturer and co-director of the Conferences on point of sales design
Elisava, School of Design
Barcelona (Spain) 10-11/06/1996
Estrat猫gia de fidelitat dels clients
University of Lleida
Lleida (Spain) 22/12/1995
M茅todos para incrementar la rentabilidad del comercio
Commerce conferences
Alicante (Spain) 12/12/1995
Nuevos formatos y f贸rmulas comerciales
3rd Congress of Commerce in the Community of Valencia
Castell贸n (Spain) 14/11/1994
Aspectos clave para la gesti贸n de la calidad en la empresa minorista
Catalan Congress on Quality
Barcelona (Spain) 20/09/1994
Incidencia del consumerismo en la configuraci贸n de la oferta comercial
European Congress, Consumers associations
Barcelona (Spain) 11/1993
Marketing through cooperation between companies
Prodec
Finland 10/1993
Logistec ‘92
Technical director and moderador of Logistec ‘92. Logistic optimisation for consumer satisfaction
Barcelona (Spain) 01/1992
Captaci贸n y fidelidad del cliente
Conference on commerce and service quality
Las Palmas de Gran Canaria (Spain) 11/1991
Hot topics in retailing
1st Conference on Commerce and Distribution
Las Palmas de Gran Canaria (Spain) 11/1990
Segmentation by lifestyle of the consumers in the Barcelona Metropolitan Area
ESOMAR
Edinburgh (Ireland) 04/1989
Marketing of shopping centres
Conference on the management of shopping centres. Community of Madrid Directorate-General of Trade and Consumer Affairs
Madrid (Spain) 1988
Tendencias de la nueva distribuci贸n comercial
Conferences sponsored by the Fashion and Design Promotion Centre
University of the Basque Country
Bilbao (Spain) 07/1987
Experiencias pr谩cticas espa帽olas en la implantaci贸n de cadenas franquiciadas
Eurocomercio. Trade Fair of distribution and commercial equipment
Madrid (Spain) 04/1986
C贸mo revitalizar el comercio rural
1st Conference on rural retail
Lleida (Spain) 10/1985
4陋 Jornadas sobre tendencias del comercio
Organiser and speaker
Department of Commerce and Tourism of the Generalitat and Fecom
Lleida (Spain) 1984
3陋 Jornadas sobre tendencias del comercio
Coordinator and speaker.聽Department of Commerce and Tourism of the Generalitat and Fecom
Lleida (Spain) 1983
2陋 Jornadas sobre tendencias del comercio
Organiser and speaker.聽Department of Commerce and Tourism of the Generalitat and Fecom
Lleida (Spain) 1982
1陋 Jornadas sobre tendencias del comercio
Organiser and speaker.聽Department of Commerce and Tourism of the Generalitat and Fecom
Lleida聽(Spain)聽1981
